Jacqui is an award winning creative and product innovation consultant based in Wales.. the heartland of wool growers! With a background in Fashion and Textiles .. and a passion for wool & design. She works with and aligns, individuals and companies to create innovative product, people, planet and profit strategies.
Jacqui Pearce - Welsh Wool Alliance Mission Statement
Working collaboratively across the Wool industry in the UK - aligning passion and creating direction for the sustainable opportunities with Wool with multiple groups and businesses. This includes working as a consultant and creative mentor
The first dedicated hub for wool projects & innovations. This is the home of Jacqui's WOOL CIRCLE research, WOW campaign and where the Wool in Wales initiative was born. It is a free accessible, consumer facing resource centre.
With a degree in Textile Technology and Management, and holding multiple IP and Patents, Jacqui is conducting qualitative research to define and execute product innovations, ideas and needs.
The WWA is a coalition of projects, businesses and individuals throughout the wool circle in Wales. Jacqui worked with these groups to align their passion to join forces. She created the umbrella of the WWA under which they now operate. Launched during wool week 2022 their first event is at the Senedd in November.
In 2004 Jacqui set up her Craft Business CRAFTERATTI - a pioneer of the modern craft movement, she created a new kind of stitch - a wooly hybrid of needlepoint and X-Stitch known as SUPERSIZE STITCHES. Her disciplines include Stitch, Embroidery, Knitting, Crochet, Sewing and Paper Crafts..
She has written 8 books on crafts and contributed to 2 best selling business books. Winning multiple awards for her work including the prestigious Top Drawer Best Product and Gift of the Year. Her Stitch Club subscription launched in 2014 was the first of its kind.
Jacqui has worked with brands and individuals to create innovative crafty twists for marketing campaigns and launches. All of her wool and components have always been sourced, spun and made by the best companies in the UK. She understands and has worked in all facets of manufacturing and design in the fashion sector, giving her a unique insight in to the key drivers for innovation and creativity.
Sign up for my newsletter to be first in line for my latest news
Lead on a new campaign .. coming soon